About Us


Welcome to Joachim Garments, where contemporary luxury meets timeless tradition. Based in the heart of Lesotho, our brand was founded in 2018 with a vision to celebrate the vibrant heritage of the Basotho people through innovative and sustainable fashion.

At Joachim Garments, we craft more than just clothing—we create stories. Each piece in our collection reimagines traditional Basotho patterns and symbols, transforming them into modern, wearable art. Our designs are a blend of authenticity and sophistication, perfect for individuals who appreciate heritage while embracing contemporary style.

We pride ourselves on exceptional craftsmanship, using premium materials and sustainable practices to ensure every garment is as kind to the planet as it is beautiful. Whether you're drawn to our striking patterns or our commitment to quality, you'll find pieces that inspire confidence and celebrate culture.

Join us in celebrating the spirit of Lesotho, where tradition meets innovation, and let Joachim Garments be a part of your journey in style. Explore our collections today and experience the artistry of Basotho culture redefined.